75% of potential turnover from Facebook is lost due to bad advertising strategies.
Facebook Ads
With over 2.27 billion active users, Facebook is the largest and most powerful social media advertisement platform in the world. By the structure of the platform, it provides various filtering possibilities based on the data it collects from the users. Facebook targeting filters like interests, demographics, location, action, etc. help you reach the most relevant audience. Considering the social media usage rates and advertisement mediums of today, we can say that Facebook Ads can provide the most performance with low costs.
Tell your Organization’s Story in a Strong Way
You can use visuals, videos, words or a combination of these. There is a Facebook Ads format suitable for the story of every organization.
Formats you can prefer in Facebook Ads:
- Photographs
- Carousel Ads
- Canvas Ads
- Video Ads
- Slideshow Ads
- Messenger
- Collection
Selecting and applying the most suitable ads format will provide you with a correct increase in both your brand recognition and your turnover potential. You can obtain professional support from a Facebook Ads Agency for the Facebook Ads formats and correct ads management to start the journey with correct steps.
Correct Targeting in Facebook Ads
There are many options in Facebook Ads targeting. The most basic strategy for good results is filtering categories like age, gender or area of interests. However, creating special filters for users to provide your organization the most profit is the best way to benefit from your campaigns.
You can add a list of your clients or client e-mail addresses to expedite the creation of a special audience.
Turning Facebook into an efficient re-targeting platform is a great way to strengthen your marketing strategy.
You can use your database added for your special audience to create a “similar” campaign that contains the users with profile features similar to the ones in your database. A “Similar” Campaign may have an important effect in creating new traffic with high turnover potential to your website.
Creating an ads idea suitable for Facebook Ads targets, choosing an industry-convenient target audience and writing an advertisement text based on the target audience are also crucial. There are also delicate points like the used visual and the content on this visual, if any. Not paying attention to these and other details may cause your Facebook Ads to be put on hold and your account to be suspended.
Frequent Controls, Correct Optimization
A wrongfully created target audience or filtering options can cause you to face unnecessary costs and adverse results. How correct can it be for a company selling women’s products advertised to men? That is why you should control and optimize your targets.
Optimizing Facebook Ads
In addition to determining the correct target audience, it is also important to adjust your campaigns for turnover. Generally speaking, it is the best to have different Ads and advertised contents. Sometimes, unexpected things can draw attention from your target audience; that is why it is important to keep testing different ads until you know what is working.
It is also important to make sure your landing page transforms clicks into turnover in the most efficient way. It is not enough to provide only traffic to your website from your campaigns. It is important to create a consistent experience to transform clients into turnover.
Facebook Ads Agency
Facebook Ads is not a “set and leave” platform. This is surely something we all have experienced. Facebook is a dynamic and constantly developing platform. If you wish to get maximum benefits from your Ads campaigns, you constantly need to improve and optimize your campaigns.
As Destex Digital, we momentarily follow-up with the Facebook campaigns of our clients and constantly optimize the Ads and targets to obtain the maximum yield with lowest costs.
CASE STUDY
Facebook Ads Agency Destex Digital is one of Turkey’s largest interactive advertisement agencies that provides professional consulting services and works for 100% customer satisfaction by creating campaigns focused on turnover. We have been serving our clients for many years as a Facebook Ads Agency. We are using the know-how we have built in Facebook Ads for all our clients wanting to use the same platform and generate creative and turnover-focused Facebook Ads Campaigns. If you wish to advertise your organization and services/products on Facebook by reaching out to your potential customers, please contact us on “+90 212 212 12 42”. We will generate the best advertisement campaign for your organization. This way, you can speedily increase your brand’s recognition while generating yield.
Facebook is one of the most used social networks in our country. Differently from other channels, this social media platform consists of many age groups from various locations and became the best advertising area for companies over time. You can reach out to an audience with your desired demographic features from any region via Facebook Ads system.Facebook Ads provides maximum yield with low costs. As Destex Digital, we have generated Facebook Ads campaigns for websites of different organizations in construction, economy, industry, etc. with different targets like corporate or e-commerce. Based on our experiences, organizations obtain the most yield after Google Ads from Facebook Ads campaigns. Even still small statistics prove how important Facebook Ads are for all brands in various sizes. Professionally-managed Facebook Ads make it easier to expand your operations. Let’s determine the target audience based on your services or products. Drawing attention to your organization via creative ads slogans and visual works and to succeed via correct budgeting preferences are extremely easy with Destex Digital on your side!
Facebook Ads improve themselves every day and provide innovative Facebook Ads models to its users. As Facebook is developing advertisement models, it carries out many A/B tests. It serves the ads models with the highest turnover to its users after the tests. Facebook Ads models are also shaped based on the needs of users/ads owners. Until now, Facebook has presented 9 different ads models to its users. Continuing developments, the social media giant is expected to present more advertising models to its users soon. If you want to advertise your organization on this platform with over 27 million users in mobile and desktop applications but having complications on which Facebook Ads models to use, Destex Digital is here to help you out and generate the right advertisement campaign with you.
As we have previously mentioned, there are many ads models in Facebook. You must be sure what you want to do before placing a Facebook Ad and generate your campaign on the correct ads model. For example, do you want to increase the likes on your page? Or do you want to send more visitors to your website? You can start creating your ad after clearly setting your goal.There are set rules and criteria in Facebook Ads. You can obtain more details on Facebook Ads rules from this page. It is important that you use ad campaigns that comply with the rules while placing Facebook Ads. Otherwise, your campaigns will be banned and your investment will be for nothing. We suggest that placing a Facebook Ad must be done by professionals to choose the correct ads model and targeting. Destex Digital can help you with that to increase the turnover you receive from Facebook Ads quickly.
Facebook Ads fees vary based on the target audience you set. Facebook Ads do not have a fixed fee and is priced based on your target audience interaction. If you have a target audience of 20.000 people, you can create your campaign with a small budget and target only 2.000 people. By multiplying the amount of money you have spent on 2.000 people by 10, you can roughly estimate the budget you would need for a Facebook Ads campaign targeting 20.000 people. Facebook Ads prices are lower when compared to other digital ads models, which makes them preferable for all organizations. It is possible to increase your brand recognition for low prices on a platform that contains millions of users. If you want detailed information on Facebook Ads prices, Destex Digital’s Social Media experts will be happy to provide you with more details.
